The motorcycle is a convenient mode of daily transportation in Taiwan, especially for riders aged
around 18-35 years. Based on statistics of the growth of motorcycles, the popularity of motorcycle usage is greater than 70% [1].
Energetic young riders are too dependent on motorcycles, and such a habit is detrimental to the environment.Vehicle dependence has previously been discussed in depth and a solution of transportation mode choice of young people is needed .
It is challenging to lower riders’ inherent resistance against the dependence on motorcycles due to the short nature of their daily trips. We intend to create a decision making strategy to influence their transport behavior; to make it as a turning point to persuade them to have less enthusiasm for riding automobiles giving up short riding journeys for walking.
[1]Proceedings of the Eastern Asia Society for Transportation Studies, Vol. 5, pp. 1464 - 1475, 2005
CHI's suggested unintended side-effects such as to get individuals to slow down and pay attention to the world in front of them.
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